Join date: Oct 1, 2018
May 29, 2019 ∙ 3 min
Building a £5 billion investment program on the consumer's imagination
The much-loved Holiday Inn brand was a pioneer in creating the very idea of the hotel as we know it today. But in a globalising and...
May 21, 2019 ∙ 3 min
Where to BEgin. How to introduce the benefits of Behavioural Economics into your organisation.
“I’d love to commission a Behavioural Economics project but I have never known how to spot when my challenge was relevant”. These were...